Overview

This book highlights for non-profit professionals and volunteers often overlooked techniques and strategies for successful fundraising--techniques and strategies designed to avoid costly mistakes resulting from missed opportunities, under-utilized leadership, and squandered budgets. It's not necessary to read this book from beginning to end. Each concise chapter stands alone, spurring new ideas and encouraging the reader to reexamine customary fundraising approaches. From capital campaigning to leadership development, from evaluating fundraising cost-effectiveness to raising endowment, Gary offers helpful tips for strengthening a charitable organization's fundraising appeals, motivating its leadership, and implementing effective major gift strategies. Developed and tested over 40 years of Gary's management consulting experience throughout the philanthropic sector, his insights and sound advice have inspired others in their dedicated support of our nation's charitable organizations and enterprises.

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9781480044647

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Gary Phillips, Chairman of Phillips & Associates, has provided strategic planning, leadership development and fundraising counsel for over 475 not-for-profit organizations throughout the United States since 1971. Prior to forming the firm Gary served as Assistant Director of Development at Stanford University, Director of Development at UCLA, and Executive Director of both a corporate and private foundation. He is a graduate of Stanford University

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