Overview

Full Product Details

Author:   Dr James Pfrehm (Assistant Professor of German and Linguistics, Ithaca College, USA, Ithaca College, USA)
Publisher:   Bloomsbury Publishing PLC
Imprint:   Bloomsbury Academic
Dimensions:   Width: 15.40cm , Height: 1.60cm , Length: 23.20cm
Weight:   0.480kg
ISBN:  

9781472578334

ISBN 10:   1472578333
Pages:   304
Publication Date:   25 January 2018
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand  
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Table of Contents

Introduction A. The Argument: What is technolingualism? B. Audience: Who this book is meant for and what it promises for them C. Context: Revisiting Sapir-Whorf and Chomsky's nativism D. Theory: A linguistic anthropological approach E. History: Which came first, language or technology? Part I: Communication 1. Textualisation: From mouth to page and back 2. Machination: The printing press and the typewriter 3. Commodification of Language: The telegraph and the telephone 4. Abstraction: Recording devices, radio and television 5. Digitisation: Mobile devices and the computer Part II: Transportation 6. Fragmentation: The horse, cart and wheel 7. Miscegenation, Displacement, and Globalization: watercraft, the locomotive, and the airplane Part III: Social Organization 8. Multiplication: The Neolithic revolution (domestication of plants and animals) 9. Ideologisation: The nation state Part IV: Medicine 10. Regeneration: Tracheal and cochlear devices Conclusions Bibliography Index

Reviews

The book does a good job at identifying trends in relationships between language and technology historically ... [It] is written in a very conversational and accessible style and fits within the scope of much of the literature on the history of literacy. A good audience for this book would be undergraduates or non-linguists who are unfamiliar with technology and its relationship to language. * LINGUIST List *

Author Information

James Pfrehm is Associate Professor at Ithaca College, USA

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