Overview
Thousands of students have successfully improved their writing and design skills using Anderson's TECHNICAL COMMUNICATION: A READER-CENTERED APPROACH. Known for its treatment of the rhetorical situation and coverage of usability and persuasion, this edition contains new chapters and an innovative, visually oriented design that will engage today's students.
Full Product Details
Author: Paul V Anderson
Publisher: Cengage Learning, Inc
Imprint: Heinle
Edition: 7th ed.
Dimensions:
Width: 20.10cm
, Height: 2.50cm
, Length: 23.10cm
Weight: 1.179kg
ISBN: 9781428263932
ISBN 10: 1428263934
Pages: 726
Publication Date: 26 March 2010
Audience:
General/trade
,
General
Format: Paperback
Publisher's Status: Out of Print
Availability: In Print
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.
Reviews
I like the Anderson book because it doesn't leave out any topics we currently cover. The approach is fresh, and the graphics make sections stand out. The book has thorough coverage of genres of technical writing (on-paper as well as on-screen genres). Excellent details on purpose, process and structures. Very well done tutorials and checklists. The reader-centered approach is the most practical and straightforward way to help students write to communicate and for a purpose outside of their own enjoyment and for reasons other than showing what they know as they have been doing in school. In general, students appreciate a textbook such as Anderson's because it is focused on writing for the workplace and real situations, rather than academic writing. I appreciate how Anderson makes this distinction. I think students would find the writing strategies and forms for workplace writing more applicable to their personal and academic lives. Anderson's text treats drafting in more depth (which I like). I like presenting the career writing first as that engages students most easily.
"""Anderson's text treats drafting in more depth (which I like). I like presenting the career writing first as that engages students most easily."" ""I like the Anderson book because it doesn't leave out any topics we currently cover. The approach is fresh, and the graphics make sections stand out."" ""In general, students appreciate a textbook such as Anderson's because it is focused on writing for the workplace and real situations, rather than academic writing. I appreciate how Anderson makes this distinction. I think students would find the writing strategies and forms for workplace writing more applicable to their personal and academic lives."" ""The book has thorough coverage of genres of technical writing (on-paper as well as on-screen genres). Excellent details on purpose, process and structures. Very well done tutorials and checklists."" ""The reader-centered approach is the most practical and straightforward way to help students write to communicate and for a purpose outside of their own enjoyment and for reasons other than showing what they know as they have been doing in school."""
Anderson's text treats drafting in more depth (which I like). I like presenting the career writing first as that engages students most easily.
Author Information
Paul V. Anderson is Senior Researcher at Elon University in Elon, North Carolina. He was previously Director of the Roger and Joyce L. Howe Center for Writing Excellence at Miami University (Ohio), where he also served as the founding director of the university's programs in technical and scientific communication. To support various individual and collaborative projects, he has received more than $1,000,000 in external grants for research and program development in technical communication. As a researcher and consultant to business and government, Dr. Anderson has conducted workshops and made presentations in Europe, Asia, Australia, and Africa, as well as across the United States. His publications, which have won awards from the Society for Technical Communication and the National Council of Teachers of English, address such topics as technical communication practice and theory, ethical issues in research and teaching, research methods, pedagogy, and assessment. Dr. Anderson has been selected as a Fellow of the Society for Technical Communication, Association of Teachers of Technical Writing, and Miami University's Institute of Environmental Science. He has received the Jay R. Gould Award for Excellence in Teaching Technical Communication from the Society for Technical Communication.
