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OverviewSustainability advanced to an omnipresent topic among academics and business leaders, while at the same time, a growing share of a firm’s total expenditure accounts for purchased products and materials. Even though suppliers become increasingly important for their buyers with regards to sustainability, academic research still lacks a detailed understanding of how sustainability considerations affect the relationship between buyers and suppliers. Thomas Leppelt contributes to extant sustainability literature across the research disciplines of supply chain management, management and marketing by cross-functionally investigating the effects of sustainability on supplier-buyer relationships from both a supplier and a buyer perspective. The results of in total three academic articles provide valuable insights on how buyers as well as suppliers deal with sustainability upstream and downstream the supply chain. The results indicate that sustainability leaders, in contrast to sustainability followers, intensively invest in sustainable supplier relationship management practices. Moreover, a became evident that the effective marketing of sustainability-related capabilities enhances a supplier’s reputation and can render comparative advantages, if it sends consistent positive signals to the market and if it integrates purchasing and marketing in the context of sustainability. Full Product DetailsAuthor: Thomas LeppeltPublisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Imprint: Springer Gabler Edition: 2014 ed. Volume: 1 Dimensions: Width: 14.80cm , Height: 0.80cm , Length: 21.00cm Weight: 1.856kg ISBN: 9783658026004ISBN 10: 3658026006 Pages: 121 Publication Date: 20 August 2013 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: Manufactured on demand ![]() We will order this item for you from a manufactured on demand supplier. Table of ContentsSustainable supplier relationship management.- Marketing of sustainable supply chain management capabilities in business markets.- Drivers of marketing-purchasing integration at the supplier level.ReviewsAuthor InformationDr. Thomas Leppelt received his doctor’s degree from Friedrich-Alexander-University Erlangen-Nürnberg in business administration at the Chair of Prof. Dr.-Ing. Evi Hartmann. He is working in the automotive industry. In his research he focuses on sustainability aspects in interdependent supply chain settings. Tab Content 6Author Website:Countries AvailableAll regions |