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OverviewPlease note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. High Quality Content by WIKIPEDIA articles! Superfruit, a marketing term first used in the food and beverage industry in 2005, refers to a fruit which combines exceptional nutrient richness and antioxidant quality with appealing taste that can stimulate and retain loyalty for consumer products. Some popular fruits like strawberries, blackcurrants, blackberries or oranges are not commonly mentioned as superfruits despite excellent nutritional properties, apparently because they have not been marketed specifically as superfruits. Resulting from a deliberate business strategy of a manufacturer to bring together marketing, science and potential health value to consumers, a superfruit product is specifically designed in manufacturing and marketing. Full Product DetailsAuthor: Lambert M. Surhone , Miriam T. Timpledon , Susan F. MarsekenPublisher: VDM Publishing House Imprint: VDM Publishing House Dimensions: Width: 22.90cm , Height: 0.80cm , Length: 15.20cm Weight: 0.222kg ISBN: 9786130947309ISBN 10: 6130947305 Pages: 144 Publication Date: 07 July 2010 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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