Overview

Creating memorable experiences is essential to operate a thriving hotel. But increased competition has made revenue growth and profitability equally important. That's why we've created this guide-it's filled with tips on building a revenue strategy that's right for your business, freeing you to spend more worry-free time with guests. The landscape for small and medium-sized hotels is changing constantly. As an owner or manager, you need to keep up with these changes. This book is a practical, plain-English guide to increasing your hotel revenue. It draws from cutting-edge research and the latest best practices, giving simple, workable suggestions. The book covers the fields of room pricing, your website, how to best use online travel agents, improving your reviews, offering more value, increasing the sales channels, and many more. It provides a multi-faceted approach to both getting more bookings and being able to charge more for those bookings.

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