Successful User Experience: Strategies and Roadmaps
Author:   Elizabeth Rosenzweig (Principal Consultant, User Experience Center, and Adjunct Faculty, Human Factors and Information Design, Bentley University, USA)
Publisher:   Elsevier Science & Technology
Edition:   2nd edition
ISBN:  

9780443290824


Pages:   328
Publication Date:   27 October 2025
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
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Successful User Experience: Strategies and Roadmaps


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Full Product Details

Author:   Elizabeth Rosenzweig (Principal Consultant, User Experience Center, and Adjunct Faculty, Human Factors and Information Design, Bentley University, USA)
Publisher:   Elsevier Science & Technology
Imprint:   Morgan Kaufmann Publishers In
Edition:   2nd edition
Weight:   0.450kg
ISBN:  

9780443290824


ISBN 10:   0443290822
Pages:   328
Publication Date:   27 October 2025
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

1. What is User Experience and Why does it matter? 2. Design Thinking 3. UX Thinking 4. Strategies and Roadmap 5. Operations 6. Beyond Mobile: Device Agnostic Design 7. Grids and Wireframes 8. Collecting Data, Qual and Quant 9. In the field, on the ground 10. Global and Local Usability and Design 11. Service Design 12. Getting Buy In 13. A few words about Failure 14. Success Stories 15. Big Picture Takeaway and Templates 16. Glossary

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Author Information

Elizabeth Rosenzweig has worked as a consultant and employee in several major corporations for over 35 years and an adjunct professor for over 15 years. Her experience includes design and development, ranging from website and, applications, to hardware products and technology development. Elizabeth is a founder and current director of World Usability Day and the President of the World Usability Initiative. She has completed projects for many major global corporations as well as academic institutions. Elizabeth holds a Science Master in Visual Studies (User Interface Design and Computer Output) from the Media Lab at MIT.

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