Successful Television Management: the Hybrid Approach
Author:   Suzana Žilic Fišer
Publisher:   Peter Lang AG
Edition:   New edition
ISBN:  

9783631663066


Pages:   169
Publication Date:   30 June 2015
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Successful Television Management: the Hybrid Approach


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Author:   Suzana Žilic Fišer
Publisher:   Peter Lang AG
Imprint:   Peter Lang AG
Edition:   New edition
Weight:   0.220kg
ISBN:  

9783631663066


ISBN 10:   3631663064
Pages:   169
Publication Date:   30 June 2015
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

Contents: Media organization – Public interest – Public service – Broadcasting – Management methods – Broadcasting policy – Performance of success – Hybrid model of broadcasting – Economic criteria of success.

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Author Information

Suzana Žilic Fišer, PhD is Head of Department at the Institute of Media Communication at the University of Maribor, Slovenia. She is an external expert at the panel for the European Capitals of Culture for the European Commission. She was a General Director of the European Capital of Culture, Maribor 2012 and spent ten years in the media industry.

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