Overview

What a concept - a breakthrough book about breakthrough innovations! The author refreshes the modern understanding of the term Creative Destruction by dissecting the original words of Joseph Schumpeter, taking pains to modernize and clarify their meaning for the non-Economist strategy executive, business student, and business writer generally. Chapters are organized per Schumpeter's main concerns about the fate of capitalism and the fabled contributions of the high-tech entrepreneur. In expanded glossary format, most of the book serves as a desk reference to painstakingly explain the most commonly-heard business terms and buzzwords. But unlike any other book, a biting sense of humor is maintained. 100 media articles are excerpted to help illustrate, through good and bad example, well over 100 terms, along with several dozen tables and figures.

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