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9781498760096

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This book encompasses an approach to strategic planning for public and non-profit organizations that reveals how the theoretical framework of strategic planning translates to practice. The use of real case studies to demonstrate how the application of theory varies in a real environment across the spectrum of strategic planning provides learners with engaging material that will both hit home with in-service and pre-service students alike - this is certainly a must for any graduate course in strategic planning! -Warren Eller, West Virginia University, USA Strategic planning in today's world is one of the most widely used tools for planning and decision-making in the public and non-profit sectors. Yet, there is much ambiguity around the elements and the process of successful strategic planning. This book is among the very few that not only makes it easy for students and practitioners to understand the complexities around strategic planning, but also connects theory to practice. The case studies in particular make the book an excellent resource for graduate and undergraduate teaching. -Meghna Sabharwal, University of Texas at Dallas, USA Dr. Valcik draws from his extensive professional experience to give a comprehensive guide to strategic planning. He walks students through the process of designing and implementing strategic change, illustrating each step with practical exercises and case studies. - Aaron Wachhaus, University of Baltimore, USA

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Nicolas A. Valcik, Ph.D, is Associate Director of Strategic Planning and Analysis for the University of Texas at Dallas, USA. He also serves as clinical assistant professor of public affairs for the same university.

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