The Official CIM Coursebook: Strategic Marketing Decisions 2008-2009

Author:   Isobel Doole ,  Robin Lowe
Publisher:   Taylor & Francis Ltd
ISBN:  

9780750689724


Pages:   252
Publication Date:   22 July 2008
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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The Official CIM Coursebook: Strategic Marketing Decisions 2008-2009


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Full Product Details

Author:   Isobel Doole ,  Robin Lowe
Publisher:   Taylor & Francis Ltd
Imprint:   Butterworth-Heinemann Ltd
Dimensions:   Width: 18.90cm , Height: 1.50cm , Length: 24.60cm
Weight:   0.470kg
ISBN:  

9780750689724


ISBN 10:   0750689722
Pages:   252
Publication Date:   22 July 2008
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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By Isobel Doole, CIM Senior Examiner for the Strategic Marketing Decisions module, and Principal Lecturer in International Marketing, School of Business and Finance, Sheffield Hallam University.; and Robin Lowe, Principal Lecturer in Marketing, School of Business and Finance, Sheffield Hallam University, UK

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