Strategic Management in the Global Economy
Author:   Heidi Vernon-Wortzel (Northeastern University) ,  Lawrence H. Wortzel (Boston University) ,  Heidi Vernon-Wortzel (Northeastern University, USA)
Publisher:   John Wiley & Sons Inc
Edition:   3rd edition
ISBN:  

9780471158738


Pages:   592
Publication Date:   20 November 1996
Format:   Paperback
Availability:   Available To Order   Availability explained
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Strategic Management in the Global Economy


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Overview

This book addresses all aspects of strategic planning in a global workplace, from management and marketing to finance and production operations management. It includes contemporary and classic articles as well as alternative points of view. From predictions of what to expect throughout this decade to proven forecasting and budgeting tools, this book offers both valuable insight and practical advice.

Full Product Details

Author:   Heidi Vernon-Wortzel (Northeastern University) ,  Lawrence H. Wortzel (Boston University) ,  Heidi Vernon-Wortzel (Northeastern University, USA)
Publisher:   John Wiley & Sons Inc
Imprint:   John Wiley & Sons Inc
Edition:   3rd edition
Dimensions:   Width: 18.30cm , Height: 2.50cm , Length: 23.10cm
Weight:   0.907kg
ISBN:  

9780471158738


ISBN 10:   0471158739
Pages:   592
Publication Date:   20 November 1996
Audience:   College/higher education ,  Professional and scholarly ,  Undergraduate ,  Postgraduate, Research & Scholarly
Format:   Paperback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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Heidi Vernon-Wortzel and Lawrence H. Wortzel are the authors of Strategic Management in the Global Economy, 3rd Edition, published by Wiley.

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