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9781138064546

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The fashion business is one of the great creative global industries. It is dynamic, it demands forward-thinking, inventive managers and this book will be invaluable in helping aspirant fashion business leaders understand the nuances of the fashion industry in the context of management and leadership theory. Andrew Hughes, Dean - Fashion Business School, London College of Fashion, University of the Arts, London, UK A highly readable and highly relevant text addressing the challenges faced by the fashion industry, with strong contemporary resonance drawn from many examples and case studies. Jonathan Reynolds, Academic Director - Oxford Institute of Retail Management & Deputy Dean, Said Business School, University of Oxford, UK Ranjit's extensive international experience across a variety of distinguished brands provides valuable insights into the realities of global business operations. Together with his strong academic background these observations sit within the latest theoretical thinking. Tim Jackson, Fashion Writer & Programme Director MBA Luxury Brand Management - British School of Fashion, Glasgow Caledonian University, UK Ranjit offers an interesting interpretation of the global fashion industry. Strategic Fashion Management affords readers useful insights into this global, turbulent and complex industry. A must-read for those wanting to understand strategic priorities. Tony Hines, Professor and Chair of Marketing, Manchester Metropolitan University, UK In an ever faster-changing fashion industry, Strategic Fashion Management serves as a compass for fashion leaders of today and tomorrow through comprehensive perspectives, clarifying concepts and insightful case examples. Raphael Buck, Partner Consumer Goods & Retail - McKinsey & Company, Switzerland Backed by solid analysis and personal insights this book is resolutely thought-provoking. A must-read for industry executives. Xavier de Royere , CEO - Maison Pierre Corthay, France Strategic Fashion Management presents a broad and contemporary overview of the international fashion industry at a moment in time when fashion and its related sectors grapple with the disruptive forces unleashed by globalisation. In a world where the old rules seem no longer to apply the author explains the importance of strategic thinking to successfully navigate this new environment. John Hooks, CEO - Pacific Global Management & Executive Chairman - Elite Model World, Luxembourg Required reading for anyone searching for a pragmatic understanding of how to successfully operate a fashion business across a spectrum of pertinent topics. Sandra Mertens-Lustig, Joint Managing Director - Agent Provocateur, UK Ranjit's global experience in the fashion and luxury space make him ideal to share his unique perspective on this rapidly evolving industry. This book tackles key topics that senior executives deal with daily, and offers a fresh outlook, as well as original thoughts. Yonni Mrejen, CEO North America - A.P.C., USA

The fashion business is one of the great creative global industries. It is dynamic, it demands forward-thinking, inventive managers and this book will be invaluable in helping aspirant fashion business leaders understand the nuances of the fashion industry in the context of management and leadership theory. Andrew Hughes, Dean - Fashion Business School, London College of Fashion, University of the Arts, London, UK A highly readable and highly relevant text addressing the challenges faced by the fashion industry, with strong contemporary resonance drawn from many examples and case studies. Jonathan Reynolds, Academic Director - Oxford Institute of Retail Management & Deputy Dean, Said Business School, University of Oxford, UK Ranjit's extensive international experience across a variety of distinguished brands provides valuable insights into the realities of global business operations. Together with his strong academic background these observations sit within the latest theoretical thinking. Tim Jackson, Fashion Writer & Programme Director MBA Luxury Brand Management - British School of Fashion, Glasgow Caledonian University, UK Ranjit offers an interesting interpretation of the global fashion industry. Strategic Fashion Management affords readers useful insights into this global, turbulent and complex industry. A must-read for those wanting to understand strategic priorities. Tony Hines, Professor and Chair of Marketing, Manchester Metropolitan University, UK In an ever faster-changing fashion industry, Strategic Fashion Management serves as a compass for fashion leaders of today and tomorrow through comprehensive perspectives, clarifying concepts and insightful case examples. Raphael Buck, Partner Consumer Goods & Retail - McKinsey & Company, Switzerland Backed by solid analysis and personal insights this book is resolutely thought-provoking. A must-read for industry executives. Xavier de Royere , CEO - Maison Pierre Corthay, France Strategic Fashion Management presents a broad and contemporary overview of the international fashion industry at a moment in time when fashion and its related sectors grapple with the disruptive forces unleashed by globalisation. In a world where the old rules seem no longer to apply the author explains the importance of strategic thinking to successfully navigate this new environment. John Hooks, CEO - Pacific Global Management & Executive Chairman - Elite Model World, Luxembourg Required reading for anyone searching for a pragmatic understanding of how to successfully operate a fashion business across a spectrum of pertinent topics. Sandra Mertens-Lustig, Joint Managing Director - Agent Provocateur, UK Ranjit's global experience in the fashion and luxury space make him ideal to share his unique perspective on this rapidly evolving industry. This book tackles key topics that senior executives deal with daily, and offers a fresh outlook, as well as original thoughts. Yonni Mrejen, CEO North America - A.P.C., USA

The fashion business is one of the great creative global industries. It is dynamic, it demands forward-thinking, inventive managers and this book will be invaluable in helping aspirant fashion business leaders understand the nuances of the fashion industry in the context of management and leadership theory. Andrew Hughes, Dean - Fashion Business School, London College of Fashion, University of the Arts, London, UK A highly readable and highly relevant text addressing the challenges faced by the fashion industry, with strong contemporary resonance drawn from many examples and case studies. Jonathan Reynolds, Academic Director - Oxford Institute of Retail Management & Deputy Dean, Said Business School, University of Oxford, UK Ranjit's extensive international experience across a variety of distinguished brands provides valuable insights into the realities of global business operations. Together with his strong academic background these observations sit within the latest theoretical thinking. Tim Jackson, Fashion Writer & Programme Director MBA Luxury Brand Management - British School of Fashion, Glasgow Caledonian University, UK Ranjit offers an interesting interpretation of the global fashion industry. Strategic Fashion Management affords readers useful insights into this global, turbulent and complex industry. A must-read for those wanting to understand strategic priorities. Tony Hines, Professor and Chair of Marketing, Manchester Metropolitan University, UK In an ever faster-changing fashion industry, Strategic Fashion Management serves as a compass for fashion leaders of today and tomorrow through comprehensive perspectives, clarifying concepts and insightful case examples. Raphael Buck, Partner Consumer Goods & Retail - McKinsey & Company, Switzerland Backed by solid analysis and personal insights this book is resolutely thought-provoking. A must-read for industry executives. Xavier de Royere , CEO - Maison Pierre Corthay, France Strategic Fashion Management presents a broad and contemporary overview of the international fashion industry at a moment in time when fashion and its related sectors grapple with the disruptive forces unleashed by globalisation. In a world where the old rules seem no longer to apply the author explains the importance of strategic thinking to successfully navigate this new environment. John Hooks, CEO - Pacific Global Management & Executive Chairman - Elite Model World, Luxembourg Required reading for anyone searching for a pragmatic understanding of how to successfully operate a fashion business across a spectrum of pertinent topics Sandra Mertens-Lustig, Joint Managing Director - Agent Provocateur, UK Ranjit's global experience in the fashion and luxury space make him ideal to share his unique perspective on this rapidly evolving industry. This book tackles key topics that senior executives deal with daily, and offers a fresh outlook, as well as original thoughts. Yonni Mrejen, CEO North America - A.P.C., USA

Author Information

Ranjit Thind has nearly 20 years’ global experience in the fashion industry and has worked for a variety of iconic brands such Nike, Asprey and Ralph Lauren. He is an alumnus of the London College of Fashion, United Kingdom, and Harvard Business School, United States.

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