Strategic Decision Making: Multiobjective Decision Analysis with Spreadsheets

Author:   Craig Kirkwood (Arizona State University)
Publisher:   Cengage Learning, Inc
Edition:   New edition
ISBN:  

9780534516925


Pages:   352
Publication Date:   15 July 1996
Format:   Paperback
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

Our Price $350.99 Quantity:  
Add to Cart

Share |

Strategic Decision Making: Multiobjective Decision Analysis with Spreadsheets


Add your own review!

Overview

Intended for courses in multiobjective decision analysis or as a supplement to a first course in decision analysis, this text emphasizes practical applications and problem solving. Students learn how to use spreadsheets and other analytical tools in considering such important tradeoffs as cost versus quality and market share versus short-term return on investment.

Full Product Details

Author:   Craig Kirkwood (Arizona State University)
Publisher:   Cengage Learning, Inc
Imprint:   Brooks/Cole
Edition:   New edition
Dimensions:   Width: 18.80cm , Height: 1.90cm , Length: 23.30cm
Weight:   0.556kg
ISBN:  

9780534516925


ISBN 10:   0534516920
Pages:   352
Publication Date:   15 July 1996
Audience:   College/higher education ,  Undergraduate
Format:   Paperback
Publisher's Status:   Out of Print
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

Table of Contents

Reviews

1. Making Decisions Strategically 2. Structuring Objectives 3. Developing Alternatives 4. Multiobjective Value Analysis 5. Thinking About Uncertainty 6. Decisions with Uncertainty 7. Multiple Objectives and Uncertainty 8. Resource Allocation 9. Multiattribute Preference Theory Appendix A. Case: Computer Networking Strategy / Appendix B. Scenario Planning for Decision Making / Appendix C. Probability Elicitation Interview / Appendix D. Interdependent Uncertainties / Index


Author Information

Tab Content 6

Author Website:  

Customer Reviews

Recent Reviews

No review item found!

Add your own review!

Countries Available

All regions
Latest Reading Guide

MRG2025CC

 

Shopping Cart
Your cart is empty
Shopping cart
Mailing List