Overview

When people look you up and find little to no information, outdated information or inconsistent information, they question your legitimacy and come to their own conclusions about who you are and what you stand for. Influential human brands are intentional and clear. They control their narrative as much as possible. They know that reputation is power and leaving their reputation and story up to chance and random assumptions is brand suicide. This workbook book is designed to accompany the book Stop Being Invisible: Start building a human brand of greater influence by Dion McIntosh. The workbook includes 10 core foundational topics, over 20 exercises, real life examples and resources that when combined with the book will help you get clear on who you are, what you stand for, why you do what you do and who you do it for.

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9781735583020

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