Overview

This book is for the complete beginner caterer, cooks and non-cooks and caterers looking to trade up or expand their business. Catering is becoming one of the fastest-growing businesses in the booming food industry. More corporate companies are realising the importance of offering good food and service to guests and employees. Catering for those who entertain at home is a lucrative market too - thanks to the more disposable income of individuals who can afford a caterer for their events. You can share in this growth market, be it in the sandwich business, weddings or marquee events. And you can operate from dedicated premises, or cater from your own home.This clear, comprehensive, hands-on, idea-packed book covers: different types of catering businesses to consider; working from home or dedicated premises; your equipment and food supplies; getting to grips with finance and marketing your business; how to approach prospective clients and keep them; pricing your service; creating menus for weddings, corporate events, drinks and dinner parties, outside catering; and, how to handle staff and a healthy, safe food business.

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9786611732004

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