Sport In Consumer Culture
Author:   John Horne
Publisher:   Bloomsbury Publishing PLC
ISBN:  

9780333912850


Pages:   216
Publication Date:   05 December 2005
Format:   Hardback
Availability:   Awaiting stock   Availability explained


Our Price $290.40 Quantity:  
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Sport In Consumer Culture


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Full Product Details

Author:   John Horne
Publisher:   Bloomsbury Publishing PLC
Imprint:   Red Globe Press
Dimensions:   Width: 15.60cm , Height: 1.70cm , Length: 23.40cm
Weight:   0.425kg
ISBN:  

9780333912850


ISBN 10:   0333912853
Pages:   216
Publication Date:   05 December 2005
Audience:   College/higher education ,  Undergraduate ,  Postgraduate, Research & Scholarly
Format:   Hardback
Publisher's Status:   Out of Print
Availability:   Awaiting stock   Availability explained

Table of Contents

Preface List of Tables and Figures Introduction PART ONE: GLOBALIZATION, CONSUMERIZATION AND THE MASS MEDIA Consumer Culture and the Global Sports Market Sport, Consumerization and the Mass Media PART TWO: COMMODIFICATION, REGULATION AND POWER Advertising, Sponsorship and the Commodification of Sport Sport, Social Regulation and Power PART THREE: LIFESTYLES, IDENTITIES AND SOCIAL DIVISIONS Sport, Identities and Lifestyles in Consumer Culture Sport and Social Divisions in Consumer Culture Conclusion Bibliography Index.

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Author Information

JOHN HORNE teaches in the Scottish Centre for P.E., Sport and Leisure Studies, University of Edinburgh, UK. Previous books include Sport, Leisure and Social Relations (co-edited, Routledge, 1987), Work and Unemployment (Longman, 1988) and Understanding Sport (co-authored, Spon, 1999).

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