Sport Branding Insights
Author:   Constantino Stavros ,  Aaron C.T. Smith
Publisher:   Taylor & Francis Ltd
ISBN:  

9781032176727


Pages:   104
Publication Date:   30 September 2021
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Sport Branding Insights


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Author:   Constantino Stavros ,  Aaron C.T. Smith
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.131kg
ISBN:  

9781032176727


ISBN 10:   1032176725
Pages:   104
Publication Date:   30 September 2021
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Constantino Stavros is Associate Professor of Marketing at RMIT University, Australia. He is one of Australia’s leading media commentators on marketing and branding matters. His research interests lie predominantly at the intersection of consumption and communication. Aaron C.T. Smith is Professor of Sport Business at the Institute for Sport Business, Loughborough University in the UK. His research investigates psychological, organisational and policy change in sport, business, health, religion, technology, and society.

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