Overview

Speaking with a Purposeprovides readers with the “nuts and bolts” needed to become effective public speakers.   Intentionally brief, this book allows the reader to concentrate on the preparation, practice, and presentation of their speeches without getting bogged down by theoretical discussions. The focus on purpose and audience response, which incorporates consideration of cultural diversity, helps readers identify ways to make their speeches more effective. Highly popular and practical, the Eighth Edition is the best of the brief books available on the subject.

Full Product Details

Author:   Arthur Koch
Publisher:   Taylor & Francis Inc
Imprint:   Routledge
Edition:   8th edition
Dimensions:   Width: 15.20cm , Height: 1.50cm , Length: 22.90cm
Weight:   0.263kg
ISBN:  

9780205624928

ISBN 10:   0205624928
Pages:   192
Publication Date:   12 February 2009
Audience:   College/higher education ,  Tertiary & Higher Education
Replaced By:   9780205220403
Format:   Paperback
Publisher's Status:   No Longer Our Product
Availability:   In Print  
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Table of Contents

Preface 1. Speech Communication The Communicative Act Communication Breakdown Listening Getting Started Projecting Confidence The Truth About Nervousness How to Develop Self-Confidence Visual Imagery for Confidence in Public Speaking A Script for Using Visual Imagery to Develop Confidence in Speaking Ethics in Communication Exercises Speech Assisgnments 2. Audience Analysis Who Exactly Is My Audience? What Response Can I Reasonably Expect from My Audience? Will My Audience Find This Subject Useful? Will My Audience Find This Subject Interesting? What Is My Audience's Knowledge of My Subject? What Demographic Characteristics Should I Consider about My Audience? Is My Audience's Attitude Favorable, Indifferent, or Opposed? 3. Determine Your Purpose and Subject Selecting a Subject Specific Purpose The Central Idea 4. The Introduction and Conclusion Objectives of Introductions Attention Step in Introductions Types of Conclusions Sample Full-Sentence Outline for a Speech to Instruct Bibliography 5. Gathering Supportive Material Personal Experience and Knowledge. Clustering The Library The Librarian The Computerized Catalog Electronic Resources The Internet Ethics in Using the Internet The World Wide Web E-Mail Telnet Usenet Interviewing Taking Notes Bibliography An Article in a Periodical A Book 6. Supporting Your Ideas Examples Explanation Statistics Testimony Comparison and Contrast Visual Aids Computer Generated Visual Aids Combined Supports 7. Preparing the Content of Your Speech Organizing Your Speech Planning the Body Outlining Your Speech Body of Speech Transitions 8. Delivering Your Speech Impromptu Speeches Manuscript Speeches Memorized Speeches Extemporaneous Speeches Nonverbal Communication Effective Word Choice Interestingness Appropriateness Extemporaneous Method Sample Delivery Outline Using Note Cards Practicing the Speech Delivery Distractions Delivery Pitfalls 9. Informing Demonstration Speeches Description Speeches Expository Speeches Guidelines for Informative Speaking Sample Speech to Inform 10. Persuasion Persuasion Defined Deductive Reasoning Inductive Reasoning Other Forms of Reasoning Fallacies Types of Persuasive Speeches Sample Speech to Convince Sample Speech to Reinforce 11. Group Communication The Functions of Discussion Types of Discussion Participating in Discussion Moderating the Discussion A Pattern for Problem Solving Evaluating Discussions Using Case Problems Index

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