Overview

It is time to ready the launch pad as we ignite the rocket that is your creative intelligence! In a world where the only constant is change, the ability to innovate and creatively solve problems is more valuable than ever. This book, ""Spark: Ignite Creativity in Your Business,"" is designed to be your guide through the transformative process of cultivating, harnessing, and executing creativity for yourself and your team within the business environment . Whether you're a budding entrepreneur, a corporate innovator, or a seasoned executive, this book will provide you with the tools and insights needed to elevate your creative competence and enhance your creative leadership - the inherent ability to lead with visionary impact and ignite creative intelligence in all team members...

Full Product Details

9781067064600

Table of Contents

Reviews

Author Information

Nardus Oelofse complements this expertise with over 20 years of experience in marketing, advertising, and creativity. Nardus holds a Masters degree in Business Administration, specializing in Design Thinking. His extensive multinational experience spans both start-up and corporateenvironments, giving him a deep understanding of how creativity and business intersect. Nardus has successfully navigated the critical complexities of these fields, using his expertise to drive innovation and growth. His career is a testament to his ability to blend creative thinking with strategic business acumen, making him a valuable resource for anyone looking to enhance their creative capabilities in a professional setting. As part of writing this book, Nardus has developed a new framework for bestpractice when working with Generative AI. The frame-works has been aptly named ECHO. Dr Rouxelle de Villiers, with over 30 years of management and consultancy experience in South Africa and New Zealand, has made significant contributions to both academia and the corporate world. She holds a PhD in Executive Decision Competencies and has been a marketing and innovation professor at Auckland University of Technology (AUT) since 2006, teaching MBA students. She has worked with top-performing sales professionals and prestigious organisations such as Coca-Cola, Private Wealth Management, Old Mutual International, and Westpac Bank New Zealand. She is passionate about helping individuals and teams achieve their full potential throughcreativity and innovation.

Tab Content 6

Countries Available