Overview

This book points out that apart from usual “profit-maximizing business,” there are some other types of business models that serve social causes with profit. The author discusses some such business models, namely, social business, compassionate business, microcredit-based business, cooperative business, bottom-of-the-pyramid business, and social welfare business. The common point of all these business models is that they alleviate poverty and promote social development in a self-sustaining manner. The text identifies the main principles followed by these business models and suggests principles of benevolent business. Thus gives an idea about how to design a successful benevolent business. The author argues that along with the government and the NGOs, which are presently expected to meet the social developmental needs of the people, benevolent businesses should be promoted to fulfill the social developmental needs. Such steps will endow social development and promote efficiency in meeting the social developmental goals.

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9781631576720

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Professor Kalyan Sankar Mandal has been awarded Senior Fellowship by the Indian Council of Social Science Research (ICSSR). As ICSSR Senior Fellow he is presently affiliated to the Centre for Studies in Social Sciences, Calcutta, India.

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