Overview

If you think that entrepreneurs are born and not made, it may be because you never learned the steps to starting a business.John Vinturella, who has more than forty years of experience as an entrepreneur, explores how to sharpen business skills, identify opportunities, and take an orderly approach to business planning in this guide to becoming your own boss. Learn how to: cultivate an entrepreneurial mindset. conduct market research and feasibility analyses. write a comprehensive business plan. overcome obstacles business owners face. Drawing on his own experiences running a successful small business for twenty years, Vinturella lets you know what to expect as you start a business. He also shares numerous case studies based on actual companies to help you identify common mistakes and best practices in building a business. Whether you already have a business idea, want to find one, or are considering career options, this book will improve your chances of success.

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9781637425855

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Reviews

“From researching the marketplace to writing a business plan to growing the business, this book has it all.” - Harold Singer, CEO, Singer Strategic “John's writing style and abundant real-life examples make this a compelling read.” - Edward Buyniski, Certified Turnaround Professional

From researching the marketplace to writing a business plan to growing the business, this book has it all.--Harold Singer, CEO, Singer Strategic John's writing style and abundant real-life examples make this a compelling read.--Edward Buyniski, Certified Turnaround Professional

Author Information

"John B. Vinturella, PhD, has more than 40 years' experience as an educator, manager, entrepreneur, and strategist. He is the author of The Entrepreneur's Fieldbook and co-author of Raising Entrepreneurial Capital, now in its second edition. He earned a PhD from Tulane University in 1968.John has taught Management and Entrepreneurship at Tulane and Dillard Universities, and as an adjunct at several universities. At Tulane, John also headed the ""Family Business Forum."" The company he founded in Covington, LA in 1978, Tammany Supply, Inc., was named a Blue-Chip Enterprise by the U.S. Chamber of Commerce and was recognized for innovative use of technology (""The Wizardry of Tammany Supply"") in the trade journal, Supply House Times. The company was sold to a regional chain in 1998."

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