Overview

In some communities, certain voices are amplified and elevated while others are erased and suppressed. It can be hard to speak up, especially in the ugliness of social media. Power dynamics keep us silent and marginalized, especially when race, ethnicity, and gender are factors. What can we do about it? This guidebook is full of practical insight for helping mission-driven organizations sustain a clear and focused mission, understand what motivates (and how to motivate) donors, build deeper relationships, and tell stories that resonate with people so they listen, care, act, and donate. This book is a valuable resource for causes and mission-driven organizations that create value and impact for customers, shareholders, and the community.

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