Overview

21st century leadership is a whole new world! More than ever before, everybody can lead--because everybody can serve. Serve to Lead equips you with the tools to prevail--whether you're a CEO or just starting out, whether you're an entrepreneur or work in a large company, government agency, a not-for-profit organization or the military. Extensive interviews, business case studies, psychological research, biography, history and literature inform this award-winning leadership manual. Serve to Lead equips you with the tools to make your unique contribution as a leader. From the raw material of your life and work you can create your own ""masterpiece of service.""

Full Product Details

9780984077489

Table of Contents

Reviews

"""Leadership as service is so obvious once one has pondered the idea and its application--and, alas, so rare in current practice. This is a superb book."" --TOM PETERS, Author of The Little BIG Things and In Search of Excellence ""Serve to Lead distills timeless leadership principles into readily accessible, actionable practices that you can put to work today."" --WARREN BENNIS, Distinguished Professor of Business, University of Southern California and author of On Becoming a Leader ""Serve to Lead is the essential guidebook to 21st century leadership. On a personal level, this book has changed my life. I urge men and women who aspire to make a difference in the world to let it change theirs as well."" --MARTI BARLETTA, Author of Marketing to Women and Prime Time Women ""Serve to Lead is a book of far-ranging insight, as much about life as it is about business. It is concise, thoughtful and--perhaps most importantly--useful."" --FRANK BLAKE, Former CEO, The Home Depot ""Serve to Lead is a really great book."" --LEO HINDERY, JR ., Managing Director, InterMedia Partners ""'Who are you serving?' is the question at the heart of Serve to Lead, and it is the question that will change your entire vision of how you lead. If you are committed to being a truly effective leader in the twenty-first century, read this book--today."" --HUGH HEWITT, Host, Hugh Hewitt, MSNBC ""Serve to Lead has inspired me to actually change my leadership behavior: it's powerful stuff and gets results! It should be required reading for all aspiring CEOs."" --TAARIQ LEWIS, Founder, CEO, Aquila Services, Inc. ""Serve to Lead is one of the few business books I've read that offers a truly democratic vision of leadership--a vision that can helpleaders of every kind better serve their colleagues, their clients, and their community. Pick up a copy now and use Strock's insights to turn the raw material of your life into a masterpiece of service."" --DANIEL H. PINK, Author of A Whole New Mind and Drive ""Leadership is about service. Serve to Lead shows us how. Organizations today need leaders at all levels throughout the enterprise, not just at the top. This book is a must-read for everyone who aspires to lead through service."" --BILL NOVELLI, Former President & CEO of AARP ""This inspirational book offers a heartfelt, revolutionary approach for twenty-first-century leadership. With its vision for our transition from a transaction-based to a relationship-based world, Serve to Lead is a blueprint for leadership success."" --ROBIN GERBER, Author of Leadership the Eleanor Roosevelt Way: Timeless Strategies from the First Lady of Courage ""Serve to Lead is much more than a stake through the heart--if it exists--of fossilized hierarchies everywhere. Putting service before self, Strock has written an invaluable guidebook to the purposeful life. Boy, do we need it now!"" --RICHARD NORTON SMITH, Presidential Historian and author of On His Own Terms: A Life of Nelson Rockefeller"

Leadership as service is so obvious once one has pondered the idea and its application--and, alas, so rare in current practice. This is a superb book. --TOM PETERS, Author of The Little BIG Things and In Search of Excellence Serve to Lead distills timeless leadership principles into readily accessible, actionable practices that you can put to work today. --WARREN BENNIS, Distinguished Professor of Business, University of Southern California and author of On Becoming a Leader Serve to Lead is the essential guidebook to 21st century leadership. On a personal level, this book has changed my life. I urge men and women who aspire to make a difference in the world to let it change theirs as well. --MARTI BARLETTA, Author of Marketing to Women and Prime Time Women Serve to Lead is a book of far-ranging insight, as much about life as it is about business. It is concise, thoughtful and--perhaps most importantly--useful. --FRANK BLAKE, Former CEO, The Home Depot Serve to Lead is a really great book. --LEO HINDERY, JR ., Managing Director, InterMedia Partners 'Who are you serving?' is the question at the heart of Serve to Lead, and it is the question that will change your entire vision of how you lead. If you are committed to being a truly effective leader in the twenty-first century, read this book--today. --HUGH HEWITT, Host, Hugh Hewitt, MSNBC Serve to Lead has inspired me to actually change my leadership behavior: it's powerful stuff and gets results! It should be required reading for all aspiring CEOs. --TAARIQ LEWIS, Founder, CEO, Aquila Services, Inc. Serve to Lead is one of the few business books I've read that offers a truly democratic vision of leadership--a vision that can helpleaders of every kind better serve their colleagues, their clients, and their community. Pick up a copy now and use Strock's insights to turn the raw material of your life into a masterpiece of service. --DANIEL H. PINK, Author of A Whole New Mind and Drive Leadership is about service. Serve to Lead shows us how. Organizations today need leaders at all levels throughout the enterprise, not just at the top. This book is a must-read for everyone who aspires to lead through service. --BILL NOVELLI, Former President & CEO of AARP This inspirational book offers a heartfelt, revolutionary approach for twenty-first-century leadership. With its vision for our transition from a transaction-based to a relationship-based world, Serve to Lead is a blueprint for leadership success. --ROBIN GERBER, Author of Leadership the Eleanor Roosevelt Way: Timeless Strategies from the First Lady of Courage Serve to Lead is much more than a stake through the heart--if it exists--of fossilized hierarchies everywhere. Putting service before self, Strock has written an invaluable guidebook to the purposeful life. Boy, do we need it now! --RICHARD NORTON SMITH, Presidential Historian and author of On His Own Terms: A Life of Nelson Rockefeller

""Leadership as service is so obvious once one has pondered the idea and its application--and, alas, so rare in current practice. This is a superb book."" --TOM PETERS, Author of The Little BIG Things and In Search of Excellence ""Serve to Lead distills timeless leadership principles into readily accessible, actionable practices that you can put to work today."" --WARREN BENNIS, Distinguished Professor of Business, University of Southern California and author of On Becoming a Leader ""Serve to Lead is the essential guidebook to 21st century leadership. On a personal level, this book has changed my life. I urge men and women who aspire to make a difference in the world to let it change theirs as well."" --MARTI BARLETTA, Author of Marketing to Women and Prime Time Women ""Serve to Lead is a book of far-ranging insight, as much about life as it is about business. It is concise, thoughtful and--perhaps most importantly--useful."" --FRANK BLAKE, Former CEO, The Home Depot ""Serve to Lead is a really great book."" --LEO HINDERY, JR ., Managing Director, InterMedia Partners ""'Who are you serving?' is the question at the heart of Serve to Lead, and it is the question that will change your entire vision of how you lead. If you are committed to being a truly effective leader in the twenty-first century, read this book--today."" --HUGH HEWITT, Host, Hugh Hewitt, MSNBC ""Serve to Lead has inspired me to actually change my leadership behavior: it's powerful stuff and gets results! It should be required reading for all aspiring CEOs."" --TAARIQ LEWIS, Founder, CEO, Aquila Services, Inc. ""Serve to Lead is one of the few business books I've read that offers a truly democratic vision of leadership--a vision that can helpleaders of every kind better serve their colleagues, their clients, and their community. Pick up a copy now and use Strock's insights to turn the raw material of your life into a masterpiece of service."" --DANIEL H. PINK, Author of A Whole New Mind and Drive ""Leadership is about service. Serve to Lead shows us how. Organizations today need leaders at all levels throughout the enterprise, not just at the top. This book is a must-read for everyone who aspires to lead through service."" --BILL NOVELLI, Former President & CEO of AARP ""This inspirational book offers a heartfelt, revolutionary approach for twenty-first-century leadership. With its vision for our transition from a transaction-based to a relationship-based world, Serve to Lead is a blueprint for leadership success."" --ROBIN GERBER, Author of Leadership the Eleanor Roosevelt Way: Timeless Strategies from the First Lady of Courage ""Serve to Lead is much more than a stake through the heart--if it exists--of fossilized hierarchies everywhere. Putting service before self, Strock has written an invaluable guidebook to the purposeful life. Boy, do we need it now!"" --RICHARD NORTON SMITH, Presidential Historian and author of On His Own Terms: A Life of Nelson Rockefeller

Author Information

James Strock is an award-winning author and speaker on leadership. His passion for the practice of leadership spans four decades. He's an independent entrepreneur and reformer in business, government, and politics. He is the founder of the Serve to Lead Group, serving clients across the US and around the world, since 1997. Strock also served as a senior executive in the public sector, including as the founding secretary for environmental protection for the State of California; the chief law enforcement officer of the US Environmental Protection Agency; general counsel of the US Office of Personnel Management; and special counsel to the US Senate Environment and Public Works Committee. Strock served to captain in the USAR-JAGC, and is a member of the Council on Foreign Relations. He divides his time between Arizona and California. He can be reached at servetolead.org.

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