Overview

Google's research shows that 1 out of every 5 of the 16 billion Google searches a day is in regards to a local business. How many of those are looking for your services? Another good news: 81% of users aged 16-64 relied on search engines to find products or services to buy online (reported July 2020). The heart breaker: Over 75% of users don't go past the first page of search results. This means that if your company's website is not on the first page of Google, Bing, or Yahoo! for a search for your product or service, you are either losing a lot of business or your business is going to fail. It's not a curse but a fact! Today, my site generates 349,620 visitors every month and a whopping 317,002 of those visitors (72%) come from Google. Obviously, there are a lot of factors that contributed to my site's success and I have graciously listed and explained them in this book to help you do the same. Some of these factors include: Content Search Intents Technical SEO Traffic analysis Competitor analysis Free keyword ideas Off-Page and On-Page analysis Keyword research is market research for the 21st century. They are like a compass for our SEO campaigns - they tell you where to go and whether or not you're making progress. That said, research has shown that 82% of new customers research a business online before making a purchase decision. And I want to ask: Do you even know where your business is in the Google rankings at all? I have given you tools to boost your online business. Whether you use them or not, is left to you. SEO has come to stay, and those who knew earlier are raking in the dough, chilling at the beach in the Bahamas, and getting a tan with some soothing drinks. A study has proven that SEO has the highest ROI of any form of marketing. Which should be a rebuttal to every marketer out there. So if you want to guarantee your ROI and start profiting off of your business, you absolutely must become an SEO expert. And to become an SEO expert, you first need a good foundation in keyword research. This book covers everything you need as a newbie marketer to start gaining relevance in no time.

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