Overview
Years ago, developing and sustaining a book of business was not as big a problem for accountants, attorneys, financial planners, and other professionals as it is today. Clients were more loyal to the firms they worked with, and unlikely to shop your services, compare rates, or jump ship. Times have changed! And if you don't change along with them . . . well, you're not going to enjoy yourself or have as much control over your career as you deserve. Believe it or not, you can enjoy the process of expanding your client base. How? By taking skills you've already mastered and enjoy deploying, and deploying them in a slightly different way. Even though you didn't go into this career to become a salesperson, even though you'd rather not have to worry about building up or expanding your base of business, even though you think you're no good at business development . . . you can leverage the strengths you already have and use on a daily basis, along with some easy-to-learn new skills, to achieve or exceed your business and professional goals.
Full Product Details
Author: Tom Parks ,
David Mattson ,
Chuck Polin ,
Evan Polin
Publisher: Gildan Media Corporation
Imprint: Gildan Media Corporation
ISBN: 9798200590834
Publication Date: 08 December 2020
Audience:
General/trade
,
General
Format: Audio
Publisher's Status: Active
Availability: Available To Order
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Author Information
Tom Parks is an AudioFile Earphones Award-winning narrator who has also been a finalist for the prestigious Audie Award for best narration. He has been involved in recording audiobooks and voice-overs for over thirty years and through an eclectic range of projects. In addition to performing and directing, he is also an active musician, drumming in musical theater productions in the Midwest, and is in demand as a conference speaker. David Mattson is CEO and a partner at Sandler Systems, Inc., an international training and consulting organization, where he continues to be a trainer and business consultant for management, sales, interpersonal communication, corporate team building, and strategic planning worldwide. He is also the author of The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them and coauthor of Five Minutes with VITO: Making the Most of Your Selling Time with the Very Important Top Officer. Chuck Polin, CEO, brings more than forty years of sales, sales management, and corporate executive experience to The Training Resource Group. He has managed numerous sales forces, directed various marketing campaigns, and was president of a Fortune 500 company division. A certified Sandler Trainer, Chuck has coauthored Selling Professional Services the Sandler Way with his son, Evan Polin, geared towards non-selling professionals on the importance of how to develop business. Evan Polin is the president of The Training Resource Group, Inc. He joined the firm in 2001 and brings a wealth of training and coaching experience to his clients. He coauthored Selling Professional Services the Sandler Way with his father, Chuck Polin, geared towards non-selling professionals on the importance of how to develop business.
