Overview

Selling: It's Personal, 49 Tips to Outsell the Competition for the New EconomyAuthor Don Saracen, national sales expert and creator of the People Proposition Process, illuminates what's been lost in the new economy and what he learned at the knee of his father-the awareness that people are behind every transaction. In his new book Selling: It's Personal, Saracen shares insights and tips he's learned along the way, from his father's side to senior management positions. This fast paced no nonsense how-to guide uses stories and real world examples, leading the reader through the five key principles of his People Proposition Process. Preparation, Content, Delivery, Time and Execution. Saracen provides valuable insights on how to do business better. Entertaining and enlightening, there is something for everyone: from the seasoned professional to the entrepreneur just starting out. His tips are easy to adopt and can be used to boost sales immediately.

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9780615811529

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Don Saracen is president of SARACEN Sales & Communications. He is a national sales and change management expert, professional speaker, seminar leader and author. He coaches and consults with businesses and trade associations to improve their interpersonal communication and leadership skills. He has over thirty years of experience in senior management positions with regional, national and multinational corporations. Don is the president of the New England chapter of the National Speakers Association, he holds the ACG Advanced Communicator Gold designation from Toastmasters International, and he is a Rotary International, Paul Harris Fellow.

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