Overview

Lessons Learned - Voyages Travelled - Stories Shared This is not just a book about selling employee benefits, another sales manual or a book about sailing trips and travelling the world. SELLING BENEFITS is all that and more, in an easy and entertaining read. You will enjoy and make use of the lessons shared to improve both yourself and your practice. Your business relationships will thrive and be more successful. Dave shares his learnings from his long term business partnerships and through those you will better understand: - How to establish lifelong relationships no one will be able to break - Lessons to help strengthen client partnerships - How to build client loyalty that won't be compromised - Ways of using storytelling to make business lessons stick. You will leave with many practical take-aways you can put to work immediately to improve your business and be more successful.

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9781525587436

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Dave Patriarche founded Mainstay in 1996 to provide employee benefits to small businesses. A strong believer in continuing education in this area, he started a small networking group in 2003, which evolved into Canadian Group Insurance Brokers, an organization dedicated to supporting continuing education for the benefits industry. Dave is recognized as a leader in the benefits industry, a contributor to industry publications, a mentor and resource to benefit brokers and an active participant in industry think tank groups. Dave lives with his wife Joanne in Markham, Ontario and they have 2 sons Matthew and Mitchell. His unique approach to work and life gives him 13+ weeks of vacation. He uses much of this taking clients, friends, and associates sailing. His Heavy Weather Passage, Atlantic Crossing and other adventures have provided him with a bounty of stories he weaves into client interactions, workshops and at speaking events.

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