Seeking Success in E-Business: A Multidisciplinary Approach

Author:   Kim Viborg Andersen ,  Steve Elliot ,  Paula M.C. Swatman ,  E.M. Trauth
Publisher:   Kluwer Academic Publishers
Edition:   2003 ed.
Volume:   123
ISBN:  

9781402074509


Pages:   646
Publication Date:   31 May 2003
Format:   Hardback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Our Price $498.96 Quantity:  
Add to Cart

Share |

Seeking Success in E-Business: A Multidisciplinary Approach


Overview

This collection of research papers addresses the emerging field of e-commerce and e-business, and presents a number of key contributions as the research fields are maturing. Many of the texts represent cutting-edge research, illustrating the diverse nature of these fields, from conceptual frameworks to state-of-the-art implementations. The book includes contributions in areas such as: strategies for implementing e-business; business-2-consumer, business-2-business; internet marketing; evaluation tools for e-business; implications for SMEs; mobile commerce; trust; distributed knowledge management; and dot.com-driven business transformations. The volume comprises the edited proceedings of the Second Working Conference on E-Business: Multidisciplinary Research and Practice, which was sponsored by the International Federation for Information Processing (IFIP), Working Group 8.4, as well as by the Danish Center for E-Business Development and the Copenhagen Business School. The conference was held in June 2002 in Copenhagen.

Full Product Details

Author:   Kim Viborg Andersen ,  Steve Elliot ,  Paula M.C. Swatman ,  E.M. Trauth
Publisher:   Kluwer Academic Publishers
Imprint:   Kluwer Academic Publishers
Edition:   2003 ed.
Volume:   123
Dimensions:   Width: 15.50cm , Height: 3.40cm , Length: 23.50cm
Weight:   2.420kg
ISBN:  

9781402074509


ISBN 10:   1402074506
Pages:   646
Publication Date:   31 May 2003
Audience:   General/trade ,  College/higher education ,  Professional and scholarly ,  General ,  Tertiary & Higher Education
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

Reviews

Author Information

Paula Swatman is Professor of eBusiness and Director of the Institute for Management at the University of Koblenz-Landau in Germany, as well as Professor of Information Systems within the School of I.S. at Deakin University in Australia.

Tab Content 6

Author Website:  

Countries Available

All regions
Latest Reading Guide

April RG 26_2

 

Shopping Cart
Your cart is empty
Shopping cart
Mailing List