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Reviews

Purnima Mankekar has crafted a compelling and richly informed account of one of the most difficult of anthropological topics: the power of television to turn local and gendered intimacies into - literally - gripping allegories of national identity. Fusing scholarship and elegance in an exceptionally accessible narrative, she attends to audiences as well as texts. In this way, she provides an exemplary demonstration of how superb ethnography can best disentangle the actual complexities behind the usual cant about modernity, nationalism, and the media. -- Michael Herzfeld, author of Portrait of a Greek Imagination An outstanding work by a brilliant and passionate scholar. Screening Culture, Viewing Politics is a rare jewel. Not only does Mankekar explore a key historical moment in India's history, but she brings a vibrant feminist political critique to her understanding of the construction of the modern Indian state. This book will become a classic. -- Ann Gray, University of Birmingham A thorough, lucid and well-crafted book, Screening Culture, Viewing Politics is essential reading for any student of modern India concerned with television, gender and politics. It is a foundational text in the emerging study of consumption and the new middle classes of India. --The Times Higher, March 16, 2001 ... invaluable contributions to the study of television in India today ... --SCREEN, Spring 2003

Purnima Mankekar has crafted a compelling and richly informed account of one of the most difficult of anthropological topics: the power of television to turn local and gendered intimacies into - literally - gripping allegories of national identity. Fusing scholarship and elegance in an exceptionally accessible narrative, she attends to audiences as well as texts. In this way, she provides an exemplary demonstration of how superb ethnography can best disentangle the actual complexities behind the usual cant about modernity, nationalism, and the media. -- Michael Herzfeld, author of Portrait of a Greek Imagination An outstanding work by a brilliant and passionate scholar. Screening Culture, Viewing Politics is a rare jewel. Not only does Mankekar explore a key historical moment in India's history, but she brings a vibrant feminist political critique to her understanding of the construction of the modern Indian state. This book will become a classic. -- Ann Gray, University of Birmingham A thorough, lucid and well-crafted book, Screening Culture, Viewing Politics is essential reading for any student of modern India concerned with television, gender and politics. It is a foundational text in the emerging study of consumption and the new middle classes of India. --The Times Higher, March 16, 2001 ... invaluable contributions to the study of television in India today ... --SCREEN, Spring 2003

Author Information

Purnima Mankekar is Associate Professor of Cultural and Social Anthropology at Stanford University.

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