Overview

As technologies advance and media platforms proliferate, attorneys must be able to guide clients across the multimedia landscape, helping them to avoid pitfalls while maximizing the value of intellectual property. Scott on Multimedia Law, Third Edition is the one completely current resource that can take you from start to finish throughout the complex multimedia arena. Based on years of professional experience, the author combines reliable analysis of the substantive law with practical, how-to advice, including insightful discussions of key topics and analysis of various trends and practices in multimedia law. The new and updated Scott on Multimedia Law, Third Edition immediately enables you to: Fully account for every intellectual property dimension of multimedia law, including: trademark, copyright, moral rights, international aspects, patents, trade names and trade secrets Provide reliable advice on the licensing of every type of content, including video, videogames, text, still images, digital images, music, performance, and more Follow all the necessary steps to clear rights Enter into effective agreements with vendors and distribution partners Anticipate the relevance of tort, privacy, and publicity law in order to prevent third party claims from interfering with the commercialization of your clientand#8217;s products Draft effective employment, development, and distribution agreements Work competently with guilds, unions, and trade associationsand#8212;including the writersand#8217; guild, directorsand#8217; guild, and animatorsand#8217; guild And more Scott on Multimedia Law, Third Edition includes more than 60 forms covering numerous transactions across a wide variety of media. The accompanying CD-ROM contains electronic versions of the forms, making it simple to use or adapt them for your own practice. This highly practical addition enables you to immediately support the widest variety of client needsand#8212;and save time throughout all stages of bringing multimedia products to market.

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