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OverviewJohn Dalton s molecular structures. Scatter plots and geometric diagrams. Watson and Crick s double helix. The way in which scientists understand the world and the key concepts that explain it is undeniably bound up in not only words, but images. Moreover, from PowerPoint presentations to articles in academic journals, scientific communication routinely relies on the relationship between words and pictures. In Science from Sight to Insight, Alan G. Gross and Joseph E. Harmon present a short history of the scientific visual, and then formulate a theory about the interaction between the visual and textual. With great insight and admirable rigor, the authors argue that scientific meaning itself comes from the complex interplay between the verbal and the visual in the form of graphs, diagrams, maps, drawings, and photographs. The authors use a variety of tools to probe the nature of scientific images, from Heidegger s philosophy of science to Peirce s semiotics of visual communication. Their synthesis of these elements offers readers an examination of scientific visuals at a much deeper and more meaningful level than ever before. Full Product DetailsAuthor: Professor of Rhetoric Alan G Gross (University of Minnesota) , Joseph E HarmonPublisher: University of Chicago Press Imprint: University of Chicago Press ISBN: 9781306077255ISBN 10: 1306077257 Pages: 341 Publication Date: 01 January 2013 Audience: General/trade , General Format: Undefined Publisher's Status: Active Availability: Available To Order ![]() We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |