Scammed: How to Save Your Money and Find Better Service in a World of Schemes, Swindles, and Shady Deals

Author:   Christopher Elliott
Publisher:   John Wiley & Sons
ISBN:  

9786613401625


Pages:   256
Publication Date:   30 November 2011
Format:   Electronic book text
Availability:   Available To Order   Availability explained
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Scammed: How to Save Your Money and Find Better Service in a World of Schemes, Swindles, and Shady Deals


Overview

A leading consumer advocate reveals how protect your money, time, and integrity from corrupt businesses

Once upon a time store prices were simple and fair, businesses stood behind their products with guarantees free of fine print and loopholes, and companies genuinely seemed to care about their valued customers-but those days are long gone. In this groundbreaking expos, consumer advocate Christopher Elliot reveals the broken relationship between American consumers and businesses and explains how companies came to believe that fooling their customers was a viable, and profitable, business plan.

Scammed explores how companies control information to mislead, distort the truth, and even outright lie to their consumers.Exposes the various ways companies have led their war against information-from seductive ads, disingenuous fine print, and unconventional promotions that involve seeding discussion forums and blogs with company-friendly commentsOffers consumers insider knowledge of the system, reasonable expectations, and a clear understanding of the games businesses playChristopher Elliott is one of the nation's foremost consumer advocates

Protect yourself, your time, and your money from the predators of the consumer world. Armed with knowledge, readers will become far more discerning and every business's worst nightmare.

Full Product Details

Author:   Christopher Elliott
Publisher:   John Wiley & Sons
Imprint:   John Wiley & Sons
ISBN:  

9786613401625


ISBN 10:   6613401625
Pages:   256
Publication Date:   30 November 2011
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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