Satisfaction Guaranteed: The Making of the American Mass Market

Author:   Susan Strasser
Publisher:   Smithsonian Books
ISBN:  

9781588341464


Pages:   348
Publication Date:   01 October 2004
Format:   Paperback
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

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Satisfaction Guaranteed: The Making of the American Mass Market


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Full Product Details

Author:   Susan Strasser
Publisher:   Smithsonian Books
Imprint:   Smithsonian Books
Dimensions:   Width: 15.40cm , Height: 2.00cm , Length: 23.00cm
Weight:   0.472kg
ISBN:  

9781588341464


ISBN 10:   1588341461
Pages:   348
Publication Date:   01 October 2004
Audience:   College/higher education ,  Professional and scholarly ,  Undergraduate ,  Postgraduate, Research & Scholarly
Format:   Paperback
Publisher's Status:   Out of Stock Indefinitely
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

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A meticulous, probing, and often colorful study of the origins and workings of the American mass market in its formative years. Los Angeles Times Book Review Satisfaction Guaranteed brings the subject of mass-market society out of the clouds of theory and down to earth. Village Voice Literary Supplement Strasser shows how we have evolved into a consumer culture in which the creation of demand is central. Jonathan Yardley, Washington Post Book World


Author Information

Susan Strasser teaches history at the University of Delaware. Her books include Waste and Want: A Social History of Trash. She lives in Washington, DC.

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