Satisfaction: A Behavioral Perspective on the Consumer: A Behavioral Perspective on the Consumer

Author:   Richard L. Oliver
Publisher:   Taylor & Francis Ltd
Edition:   2nd edition
ISBN:  

9780765617705


Pages:   544
Publication Date:   15 February 2010
Format:   Hardback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Our Price $462.00 Quantity:  
Add to Cart

Share |

Satisfaction: A Behavioral Perspective on the Consumer: A Behavioral Perspective on the Consumer


Overview

Full Product Details

Author:   Richard L. Oliver
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Edition:   2nd edition
Dimensions:   Width: 17.40cm , Height: 3.30cm , Length: 24.60cm
Weight:   1.140kg
ISBN:  

9780765617705


ISBN 10:   0765617706
Pages:   544
Publication Date:   15 February 2010
Audience:   College/higher education ,  Postgraduate, Research & Scholarly
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

Chapter 1 Introduction; Part I Basic Satisfaction Mechanisms; Chapter 2 The Performance of Attributes, Features, and Dimensions; Chapter 3 Expectations and Related Comparative Standards; Chapter 4 The Expectancy Disconfirmation Model of Satisfaction; Part II Alternative and Supplementary Comparative Operators; Chapter 5 Need Fulfillment in a Consumer Satisfaction Context; Chapter 6 Quality; Chapter 7 The Many Varieties of Value in the Consumption Experience; Chapter 8 Equity; Chapter 9 Regret and Hindsight; Part III Satisfaction Processes and Mechanisms; Chapter 10 Cognitive Dissonance; Chapter 11 Attribution in the Satisfaction Response; Chapter 12 Emotional Expression in the Satisfaction Response; Chapter 13 The Processing of Consumption; Part IV Satisfaction's Consequences: What Happens Next?; Chapter 14 After Satisfaction; Chapter 15 Loyalty and Financial Impact;

Reviews

Author Information

Richard L. Oliver

Tab Content 6

Author Website:  

Countries Available

All regions
Latest Reading Guide

NOV RG 20252

 

Shopping Cart
Your cart is empty
Shopping cart
Mailing List