Sales Management Control Strategies in Banking: Strategic Fit and Performance Impact

Author:   Florian Mueller
Publisher:   Springer Fachmedien Wiesbaden
Edition:   2011 ed.
ISBN:  

9783834926531


Pages:   398
Publication Date:   24 February 2011
Format:   Paperback
Availability:   In Print   Availability explained
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Sales Management Control Strategies in Banking: Strategic Fit and Performance Impact


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Full Product Details

Author:   Florian Mueller
Publisher:   Springer Fachmedien Wiesbaden
Imprint:   GWV Fachverlage GmbH
Edition:   2011 ed.
Weight:   0.547kg
ISBN:  

9783834926531


ISBN 10:   3834926531
Pages:   398
Publication Date:   24 February 2011
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.
Language:   German

Table of Contents

Banking in Germany; Strategy and Strategic Management; Sales Management Control; Internal and External Influencing Variables; Assessment of the Environmental Influence on Configurations; Investigation of the Performance of Configurations

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Author Information

Dr. Florian Mueller conducted his doctoral studies under the supervision of Prof. Dr. Andreas Hackethal at the European Business School, Oestrich-Winkel. He works for an international management consultancy in Munich.

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