Running Lean: Iterate from Plan A to a Plan That Works

Author:   Ash Maurya
Publisher:   O'Reilly Media
Edition:   3rd edition
ISBN:  

9798341664173


Pages:   367
Publication Date:   26 August 2025
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Running Lean: Iterate from Plan A to a Plan That Works


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Author:   Ash Maurya
Publisher:   O'Reilly Media
Imprint:   O'Reilly Media
Edition:   3rd edition
ISBN:  

9798341664173


Pages:   367
Publication Date:   26 August 2025
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Ash Maurya is the author of the international bestseller ""Running Lean: How to Iterate from Plan A to a plan that works"" and the creator of the one-page business modeling tool ""Lean Canvas"". His new book is ""Scaling Lean: Master the Key Metrics for Startup Growth"". Ash is praised for offering some of the best and most practical advice for entrepreneurs and intrapreneurs all over the world. Driven by the search for better and faster ways for building successful products, Ash has developed a systematic methodology for raising the odds of success built upon Lean Startup, Customer Development, and Bootstrapping techniques. Ash is also a leading business blogger and his posts and advice have been featured in Inc. Magazine, Forbes, and Fortune. He regularly hosts sold out workshops around the world and serves as a mentor to several accelerators including TechStars, MaRS, Capital Factory, and guest lecturers at several universities including MIT, Harvard, and UT Austin. Ash serves on the advisory board of a number of startups, and has consulted to new and established companies.

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