Rhetoric and Experience Architecture

Author:   Liza Potts (Michigan State University, USA) ,  Michael J Salvo
Publisher:   Parlor Press
ISBN:  

9781602359611


Pages:   364
Publication Date:   04 August 2017
Format:   Hardback
Availability:   Available To Order   Availability explained
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Rhetoric and Experience Architecture


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Author:   Liza Potts (Michigan State University, USA) ,  Michael J Salvo
Publisher:   Parlor Press
Imprint:   Parlor Press
Dimensions:   Width: 15.60cm , Height: 2.90cm , Length: 23.40cm
Weight:   0.866kg
ISBN:  

9781602359611


ISBN 10:   160235961
Pages:   364
Publication Date:   04 August 2017
Audience:   General/trade ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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Reviews

Rhetoric is a natural choice for UX work. --Jakob Nielsen, Nielsen Norman Group, author of Designing Web Usability: The Practice of Simplicity I really like the definition of experience architecture. As Potts and Salvo write in their introduction, 'experience architecture requires that we understand ecosystems of activity, rather than simply considering single-task scenarios.' --Donald Norman, Nielsen Norman Group, author of The Design of Everyday Things


Author Information

Liza Potts is Associate Professor in the Department of Writing, Rhetoric, and American Cultures at Michigan State University. She is the Director of WIDE Research Center and the founding Director of the Experience Architecture program. She is the former Chair of the Association of Computing Machinery's Special Interest Group for the Design of Communication (ACM: SIGDOC) and a leader in the Women in Technical Communication group. Liza's work on digital rhetoric, participatory culture, and social user experience has been supported by the National Endowment for the Humanities and published in Technical Communication Quarterly, Journal of Business and Technical Communication, Kairos, Technical Communication, and others. Her book, Social Media in Disaster Response, is the first in the ATTW series by Routledge. She has worked for Microsoft, consultancies, and start-ups as a director, project manager, and user experience architect. Michael J. Salvo is Director of Professional Writing and Associate Professor in the Rhetoric and Composition Program at Purdue University. He is a founding member and on the editorial board of Kairos, the longest continuously publishing online journal in new media, rhetoric and writing; he won the Hugh Burns Award in computers and writing; and received the Ellen Nold Award for research published in Computers and Composition and the Kairos Best Webtext Award. Michael's research on usability, program assessment, and information architecture has been published in IEEE Transactions on Professional Communication, Journal of Business and Technical Communication, Journal of Technical Writing and Communication, Technical Communication, and Technical Communication Quarterly, and has published many book chapters. He served as 2007 conference chair for the Association of Teachers of Technical Writing (ATTW).

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