Review Comment Analysis For E-commerce
Author:   Rong Zhang (East China Normal Univ, China) ,  Aoying Zhou (East China Normal Univ, China) ,  Wenzhe Yu (East China Normal Univ, China) ,  Yifan Gao (East China Normal Univ, China)
Publisher:   World Scientific Publishing Co Pte Ltd
Volume:   5
ISBN:  

9789813100046


Pages:   172
Publication Date:   29 August 2016
Format:   Hardback
Availability:   In Print   Availability explained
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Review Comment Analysis For E-commerce


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Overview

This book presents the recent achievements on the processing of representative user generated content (UGC) on E-commerce websites. This large size of UGC is valuable information for data mining to help customer/object profiling. It provides a comprehensive overview on the concept of customer credibility, object-oriented review summarization technology and content-based collaborative filtering algorithm. It covers a feedback mechanism which is designed to discover customer credibility, which is used to define the professional degree of review content; product-oriented review summarization for restaurants or trip arrangements, and introduced content-based collaborative filtering for product recommendation.

Full Product Details

Author:   Rong Zhang (East China Normal Univ, China) ,  Aoying Zhou (East China Normal Univ, China) ,  Wenzhe Yu (East China Normal Univ, China) ,  Yifan Gao (East China Normal Univ, China)
Publisher:   World Scientific Publishing Co Pte Ltd
Imprint:   World Scientific Publishing Co Pte Ltd
Volume:   5
Dimensions:   Width: 15.20cm , Height: 1.80cm , Length: 23.10cm
Weight:   0.431kg
ISBN:  

9789813100046


ISBN 10:   9813100044
Pages:   172
Publication Date:   29 August 2016
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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