Reverse Thinking: How the Best Leaders Break Reality Before Reality Breaks Them
Author:   Patrick van Esch
Publisher:   De Gruyter
ISBN:  

9783119144421


Pages:   100
Publication Date:   01 June 2026
Format:   Paperback
Availability:   Not yet available   Availability explained
This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release.

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Reverse Thinking: How the Best Leaders Break Reality Before Reality Breaks Them


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Author:   Patrick van Esch
Publisher:   De Gruyter
Imprint:   De Gruyter
ISBN:  

9783119144421


ISBN 10:   3119144428
Pages:   100
Publication Date:   01 June 2026
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Forthcoming
Availability:   Not yet available   Availability explained
This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release.

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Dr. Patrick van Esch is an Associate Professor of Marketing at Coastal Carolina University, where his research bridges consumer psychology, digital transformation, artificial intelligence and cognitive agility in fast-evolving consumer markets. A globally recognized expert in artificial intelligence, he examines how individuals and organizations leverage emerging technologies to thrive in disruptive environments.

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