Rethinking Sales Management: A Strategic Guide for Practitioners
Author:   Beth Rogers (Portsmouth University)
Publisher:   John Wiley & Sons
ISBN:  

9786611840396


Pages:   315
Publication Date:   01 January 2007
Format:   Electronic book text
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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Rethinking Sales Management: A Strategic Guide for Practitioners


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Author:   Beth Rogers (Portsmouth University)
Publisher:   John Wiley & Sons
Imprint:   John Wiley & Sons
ISBN:  

9786611840396


ISBN 10:   6611840397
Pages:   315
Publication Date:   01 January 2007
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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.,. a serious, grown-up book on sales, full of relevant theory and practical examples of how sales can be more strategic and effective. ( The Marketer, September 2007) <p> an excellent, concise and well-written guide, full of examples and references, based on the author's deep and sustained experience. ( B2B Marketing Online, Friday 7th September 2007) <p> .,. helps sales teams become more successful by seeing the deal from the customer's view. ( The Daily Telegraph, Tuesday 25th September 2007) <p> Rogers uses copious box-outs and diagrams, and sources virtually all the latest evidence on business selling from around the world. ( Salesforce, January 2008) <p>,, . Rogers uses copious box-outs and diagrams and, as befits an academic, sources virtually all the latest evidence (Winning Edge, December 2008)


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