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Author:   Joy K. Asamen ,  Gordon L. Berry
Publisher:   SAGE Publications Inc
Imprint:   SAGE Publications Inc
Dimensions:   Width: 14.50cm , Height: 3.10cm , Length: 21.00cm
Weight:   0.709kg
ISBN:  

9780761906544

ISBN 10:   0761906541
Pages:   440
Publication Date:   26 November 1997
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Manufactured on demand  
We will order this item for you from a manufactured on demand supplier.

Table of Contents

Research Paradigms, Television and Social Behavior - Gordon L Berry The Complexities of Studying a Complex Medium Television Research - George Comstock Past Problems and Present Issues PART ONE: QUANTITATIVE RESEARCH PARADIGMS IN THE STUDY OF TELEVISION Major Paradigms and Issues in Television Research - Edward L Palmer Field of Dreams, World of Realities Designing Experiments on Television and Social Behavior - L Monique Ward and Patricia M Greenfield Developmental Perspectives Quasi Experimental Research on Television and Behavior - Tannis M MacBeth Natural and Field Experiments Class, Communication and the Black Self - Richard L Allen A Theory Outline PART TWO: QUALITATIVE RESEARCH PARADIGMS IN THE STUDY OF TELEVISION Qualitative Approaches to the Study of the Media - James A Anderson Theory and Methods of Hermeneutic Empiricism Taking the Interpretive Turn - Thomas R Lindlof and Timothy P Meyer Qualitative Research of Television and Other Electronic Media PART THREE: THE INTEGRATION OF QUANTITATIVE AND QUALITATIVE RESEARCH PARADIGMS IN THE STUDY OF TELEVISION The Analysis of Television Content - Carolyn A Stroman and Kenneth E Jones Intersection of Instructional Television and Computer Assisted Instruction - Kevin A Clark Implications for Research Paradigms Barney and Friends as Entertainment and Education - Jerome L Singer and Dorothy G Singer Evaluating the Quality and Effectiveness of a Television Series for Preschool Children Studying Television Violence - John P Murray A Research Agenda for the 21st Century EPILOGUE Research Paradigms, Television and Social Behavior - Joy Keiko Asamen A Scientist′s Contribution to Initiating Social Change

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Author Information

Dr. Asamen received her doctorate in educational psychology, specializing in counseling psychology. She came to Pepperdine University after five years in psychiatric research at the Veterans Administration Medical Center in Brentwood and the UCLA Neuropsychiatric Institute. Her teaching interests are in areas of research methods and data analysis. She is a licensed psychologist in California.

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