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OverviewThis comprehensive text offers a unified approach to research methodology in business administration, blending theoretical foundations with practical applications. Designed for students, scholars, and practitioners, it covers core topics including research design, problem formulation, qualitative and quantitative analysis, sampling techniques, data collection, and report writing. Incorporating real-world business case studies and modern tools such as AI-driven data analysis, this book equips readers with essential skills to master research in today's dynamic business environments Full Product DetailsAuthor: Dr Prof Prakash DivakaranPublisher: Independently Published Imprint: Independently Published Dimensions: Width: 15.20cm , Height: 0.90cm , Length: 22.90cm Weight: 0.236kg ISBN: 9798267998253Pages: 170 Publication Date: 27 September 2025 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: Available To Order We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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