Overview

Research and development (R&D) practices drive innovation across industries, allowing new ideas to be explored, tested, and transformed into marketable products, services, or processes. In the context of innovation, R&D involves systematic investigation and experimentation to acquire new knowledge, solve complex problems, and reduce uncertainty solution development. Effective R&D practices are often structured around cycles of prototyping, testing, and refinement. They may be conducted in dedicated R&D departments, innovation labs, or through collaborations between academia, industry, and government institutions. By aligning R&D efforts with strategic goals and market needs, organizations can enhance their competitiveness, respond to emerging trends, and create disruptive innovations. Research and Development Practices in Innovation explores modern R&D practices, focusing on the evolving landscape of innovation, the strategic role of R&D in competitive advantage, and the integration of emerging technologies. It addresses the complexities of managing R&D in various sectors, and explores the impact of digital transformation, global collaboration, and intellectual property challenges. This book covers topics such as business strategy, sustainability, and product development, and is a useful resource for business owners, policymakers, managers, academicians, researchers, and scientists.

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Eduardo Sánchez García works as Teaching and Research Staff (PDI) in the Department of Business Organisation at the University of Alicante, as an Assistant (LOU). He holds a PhD with international mention in the area of Business, Economics and Society. His research is in the field of strategic business management, specifically in the analysis of industrial agglomeration in territorial clusters, and its effect on the social capital, absorptive capacity and innovative performance of companies. In addition, he has carried out several works in collaboration with other researchers specialised in the study of industrial districts and entrepreneurial capabilities. He is a member of the research group ""Strategic Management, Knowledge and Innovation in a Global Economy (DECI-GLOBAL)"". He has published several articles in indexed journals, as well as several book chapters, and has made numerous presentations at national and international scientific conferences. In relation to teaching, he teaches the subject of Strategic Management of the Company in the Degree in Business Administration and Management, and the double degrees in TADE, DADE and I2ADE. Bartolomé Marco-Lajara (PhD) is Professor at the University of Alicante. His research interests are strategic management and tourism management. He is the author of several books, book chapters and international articles related to the areas above mentioned. He is a member of the Tourism Research Institute at the University of Alicante since its foundation and the main researcher of the European project 'Next Tourism Generation Alliance' at his University, as well as of the public competitive project for the creation of the Tourist Observatory of the Valencian Community (Spain). He has taken part in others public and private projects, such as the development of the strategic plan of the Alicante province for the period 2010-2020. He is the Head of the Department of Management at the University of Alicante, and previously was the Assistant Dean of the Economics Faculty for the Business Degree.

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