Refreshing Comms: Internal communication for a better-connected, feel-good, goal-achieving workplace

Author:   Liz Atkin ,  Jenni Field
Publisher:   Practical Inspiration Publishing
ISBN:  

9781788605434


Pages:   232
Publication Date:   07 May 2024
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Refreshing Comms: Internal communication for a better-connected, feel-good, goal-achieving workplace


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Author:   Liz Atkin ,  Jenni Field
Publisher:   Practical Inspiration Publishing
Imprint:   Practical Inspiration Publishing
Dimensions:   Width: 14.00cm , Height: 1.50cm , Length: 21.60cm
ISBN:  

9781788605434


ISBN 10:   1788605438
Pages:   232
Publication Date:   07 May 2024
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

Cover Page Title Page Copyright Page Contents Foreword Introduction Chapter 1 What’s this internal communication thing really about? Chapter 2 Reframing the workplace Chapter 3 The Tools of Engagement Framework Chapter 4 Vision Chapter 5 Values Chapter 6 Employer voice Chapter 7 Content principles Chapter 8 Strategy Chapter 9 Communication goals Chapter 10 Themes and relevance Chapter 11 Finalizing the framework Chapter 12 How to write like a pro Chapter 13 Measuring impact Chapter 14 Time for reflection Chapter 15 To be continued… Acknowledgements About the author Index

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Author Information

Liz Atkin is a brand copywriter and internal comms strategist who has spent her career using the power of words to positively influence people and inspire action. Drawing on her experience, expertise and creativity she now helps businesses of all types engage with their target audiences through strategic positioning, powerful narrative and authentic messaging.

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