Overview

What is the key to running a successful business? Where are businesses currently failing in their drive to make money and how can the Web be used to make the most of one's marketing efforts? In Red Hot Customer Service, 35 Sizzling Ways to Heat Up Your Business and Ignite Your Sales, Lisbeth Calandrino draws on more than 30 years in retail sales to help you figure out how to make yourself more profitable in today's rapidly changing marketplace. In this book you will learn: What successful businesses do to increase their sales How basic customer service strategies can help you survive any economic environment How you can use the Web to build better relationships with your customer base - and increase your bottom line Lisbeth Calandrino is a noted marketing strategist, author, business consultant and speaker. She conducts training seminars and workshops around the country, and can be found online at www.lisbethcalandrino.com.

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For more than 30 years, Lisbeth Calandrino has helped entrepreneurs, small businesses and corporations move to the next level in their industries. She has started and grown several successful businesses of her own, and now works full-time as a consultant and author. As a public speaker, Lisbeth has spoken to thousands of people at seminars across the country, talking about the latest in business strategy and human potential. Her inspirational, humorous and high-energy approach to speaking has made her a highly sought-after business management coach. She is active in her community as a program planner and volunteer for Gilda's Club. For updated tips and advice about how to boost your business and your bottom line, visit Lis's site at www.lisbethcalandrino.com.

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