Overview

Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. RC Cola (or Royal Crown Cola) is a soft drink developed in 1905 by Claude A. Hatcher, a pharmacist in Columbus, Georgia. The first product in the Royal Crown line was Chero-Cola in 1904, followed by Royal Crown Ginger Ale, Royal Crown Strawberry and Royal Crown Root Beer. The company was renamed Chero-Cola, and in 1925 called Nehi Corporation after its colored and flavored drinks. In 1934, Chero-Cola was reformulated by Rufus Kamm, a chemist, and re-released as Royal Crown Cola. In the 1950s, the combination of Royal Crown Cola and Moonpies became popular as the working man's lunch in the American South. In 1954, Royal Crown was the first to sell a soft drink in an aluminum can. In 1958, the company introduced the first diet cola, Diet Rite, and in 1980, a caffeine-free cola, RC 100. In the mid-1990s, RC released Royal Crown Draft Cola, billed as a premium cola and using pure cane sugar as a sweetener, rather than the high fructose corn syrup more commonly used in the United States.

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