Ratings Analysis: Theory and Practice
Author:   James Webster (Northwestern University, Cornell University, New York)
Publisher:   Taylor & Francis Group
ISBN:  

9781282375772


Pages:   338
Publication Date:   29 November 2005
Format:   Electronic book text
Availability:   Available To Order   Availability explained
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Ratings Analysis: Theory and Practice


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Overview

Ratings Analysis: The Theory and Practice of Audience Research provides a thorough and up-to-date presentation of the ratings industry and analysis processes. It serves as a practical guide for conducting audience research, offering readers the to

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Author:   James Webster (Northwestern University, Cornell University, New York)
Publisher:   Taylor & Francis Group
Imprint:   Taylor & Francis Group
ISBN:  

9781282375772


ISBN 10:   1282375776
Pages:   338
Publication Date:   29 November 2005
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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