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High Quality Content by WIKIPEDIA articles! The Radio 4 Appeal is a British radio programme on BBC Radio 4. Each week a single speaker, usually a celebrity, appeals for support for a different charity (for example Paul Heiney appealed on behalf of Send a Cow in 2008). Listeners are invited to respond by sending cheques using a Freepost address, or can make payments online or by telephone. Listeners can also set up a standing order payment to support all 52 charities each year. The programme is transmitted at 07:55 and 21:26 on Sunday, and at 15:27 on the following Tuesday. It is governed by the BBC's Charity Appeal Policy. Each year there is a special Christmas Appeal in association with St Martin-in-the-Fields church near Trafalgar Square, London. This raises funds which are divided equally between The Connection at St Martin's, which supports vulnerable and homeless people in central London, and The Vicar's Relief Fund, which makes grants, averaging 160, to those who are in need or suffering hardship anywhere in the UK.

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