Racing with Rich Energy: How a Rogue Sponsor Took Formula One for a Ride

Author:   Alanis King ,  Elizabeth Blackstock ,  Linda Jones
Publisher:   Tantor Audio
ISBN:  

9798212440653


Publication Date:   14 February 2023
Format:   Audio  Audio Format
Availability:   In Print   Availability explained
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Racing with Rich Energy: How a Rogue Sponsor Took Formula One for a Ride


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Overview

"Formula One has long maintained a glitzy aura that masks dark and strange goings-on in the background. But with the 2019 season came a force louder than Formula One could dream of muffling: William Storey, the founder of British energy drink startup Rich Energy. Storey became a multimillion-dollar sponsor of the Haas Formula One team a year after records showed Rich Energy having a mere $770 in the bank. He equated his doubters to moon-landing truthers and publicly mocked both the Haas team and the entities winning legal disputes against him. But where were actual cans of Rich Energy, and did the supposed sponsorship funds exist? In the six months between Storey's first race as a Formula One sponsor and his very public exit, he stole the spotlight with a loud mouth and an active Twitter account. Haas team boss Guenther Steiner once described the Rich Energy news cycle as: ""I'm getting sick of answering these stupid fucking questions on a race weekend. I've never seen any fucking thing like this."" No one else had, either. This book uncovers the complete, bizarre story."

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Author:   Alanis King ,  Elizabeth Blackstock ,  Linda Jones
Publisher:   Tantor Audio
Imprint:   Tantor Audio
ISBN:  

9798212440653


Publication Date:   14 February 2023
Audience:   General/trade ,  General
Format:   Audio
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Alanis King is an automotive and motorsport journalist. Elizabeth Blackstock is a novelist and motorsport journalist. Linda Jones is the acclaimed USA Today bestselling author of more than seventy novels, including Untouchable, 22 Nights, and Bride by Command. She lives in Huntsville, Alabama.

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